Navigating the commercial roofing industry comes with its own set of unique challenges. These challenges can often be barriers to efficiency, quality, and trust in the marketplace. While this industry is essential for maintaining the integrity of buildings and protecting valuable assets, it faces several significant issues:

High Fragmentation: The commercial roofing industry is highly fragmented, with over 10,000 independent commercial roofing firms bidding on projects. This fragmentation can lead to variations in quality, pricing, and service, making it challenging for clients to identify the right partner for their needs.

Inefficiency: The industry is plagued by inefficiencies, with project bids often including multiple markups. These markups can increase costs and complicate the procurement process. The prevalence of "failed bids" built into the industry's cost structure means that resources are wasted on bids that ultimately go unfulfilled. This inefficiency can lead to longer project timelines and unnecessary costs for clients.

Warranty Issues: The warranty burden in the commercial roofing industry is often borne by manufacturers. This arrangement can create confusion and complications when it comes to warranty claims. It's crucial for clients to understand the warranty terms, who is responsible for warranty fulfillment, and how it impacts the overall cost of a roofing project.

Fraud and Abuse: Pervasive fraud and abuse are concerns within the industry. Unscrupulous practices can include the use of "specs" to reduce or eliminate fair competition, making it difficult for honest and capable roofing contractors to compete. Misaligned financial interests can create negative experiences for clients, leading to mistrust in the industry.